Just like in previous years, it was our intention to host the Women On Waves Surf Contest Fundraising event in Capitola Beach, California.
Due to Due to COVID-19 we are now redesigning this event. It will look different, but our hearts are still in the same place.
We are committed to celebrate YOU and any other female surfers around the world obsessed with riding waves, playing in the water, taking care of the ocean, and spreading the stoke.
ARE YOU IN?!
WOW 2020 SURFING DAY VIRTUAL FUNDRAISER
BROWN GIRL SURF
Brown Girl Surf works to build a more diverse, environmentally reverent, and joyful women’s surf culture by increasing access to surfing, cultivating community, amplifying the voices of women of color surfers, and taking care of the earth. We have four strategies for executing our mission.
VOICE: We amplify the voices of girls and women of color surfers, both within our community, in the broader surf culture, and in the world at large.
COMMUNITY: We build a sense of community through our beach programs, our on-land events (screenings, outings, conservation actions) and through our mode of operating, which engages volunteers, families, and participants as key effectors of change.
CONSERVATION: Central to our holistic curriculum is cultivating a sense of interconnectedness and care for the earth, both on an emotional level, and through the actions we take to protect it. We conduct stewardship projects, nature education, and environmental actions both within our surf programs, and as stand-alone activities throughout the year.
ACCESS: We create access to surfing and to the ocean, by providing logistical, financial, and cultural support through our clinics, outings, and conservation actions.
THE WOW KIT
Order before Oct. 10 to receive your kit
on time for WOW Surfing Day!*
*For international shipping place your order by September 28.)
"Surfing for Diversity" shirt
"Sea Beauty" canvas bag
"You Go Chica"event print
WOW 2020 Vinyl sticker.
Take a look!
Share this virtual fundraising event with your friends on social media:
On Saturday, October 17, 2020, you can;
Grab your board (surfboard, longboard, SUP, etc) and head out to the beach, lake or river!
Find your happy wave and set your intention #surfingfordiversity, share the stoke.
SHARE A PHOTO (pick one or more):
Wearing your event shirt
Holding your board at the beach
A photo of at a previous WOW event
Surfing at your favorite spot!
When you tag @womenonwavessurfcontest to share this celebration of surfing diversity with the world, we’ll include your photo in our WOW2020 slideshow.
Women On Waves mission is to create and promote participation of all women of all abilities in the sport of surfing. However, the reality in our country right now, including the unfolding events across the U.S., has made us aware that we need to do more to become active allies in promoting diversity and inclusiveness in the surfing community.
We need to take more proactive steps to amplify the our core mission message that we include **all women** — all backgrounds, colors, identities.
As a start, we want to raise funds during this year’s event for the Brown Girls Surf organization, an entity that promotes inclusivity in the surfing sport.
With your support, TOGETHER as a global female surfing community, we can achieve this.
You are a huge part of what makes WOW an empowering event for women, and we celebrate what you can do to help bring more diversity, inclusion, and empowerment to women of all colors.
This year, the WOW Surfing event is focused on raising funds and awareness. Our focus is to create a larger impact and amplify the message through collaborations and partnering with groups that share similar visions and values. When we all work together, we can create change.
MEET OUR COLLABORATORS:
THE WOW STORY
WOW is a unique event that gives women an opportunity to surf and benefit the local community. It all started in 1996 by a group of guys from the West Wind Surf Club who saw inequity in the sport of surfing and set out to make an impact in changing this. WOW has continued to evolve and grow over the years with the support of many volunteers from the surfing community, Toni Castro, and the Capitola Chamber of Commerce.
2006: Sally Smith, founder of Paradise Surf Shop, stepped up to provide female leadership and kept the Women On Waves Surf Fest alive.
2008: Sally started a new chapter in her life, passing the Paradise Surf Shop torch to Anna Macken and the WOW Surf Fest to the Mermaid Series, which organizes all women events.
2009: WOW was produced by Mermaid Series
2010-2012: WOW went through a 3 years hiatus
2013-2014: Mermaid Series, along with the help of many volunteers from the West Wind Surf Club and the Capitola community, brought WOW back.
2015: With an organic community effort, it all came full circle with support from Sally Smith, the help of Marisol Godinez and many volunteers who organized the event.
2016: WOW went through another 2 years hiatus
2018: Aylana Zanville from Ola Chica led the resurgence of WOW. As a local surfer, Aylana brings her entrepreneurial spirit and passion for bathing suit designs through Ola Chica.
2020: Due to Covid-19 WOW is currently a virtual event to raise funds and awareness supporting diversity in surfing and ocean conservation.
WOW Capitola Beach