Brown Girl Surf works to build a more diverse, environmentally reverent, and joyful women’s surf culture by increasing access to surfing, cultivating community, amplifying the voices of women of color surfers, and taking care of the earth. We have four strategies for executing our mission. VOICE:We amplify the voices of girls and women of color surfers, both within our community, in the broader surf culture, and in the world at large.
COMMUNITY: We build a sense of community through our beach programs, our on-land events (screenings, outings, conservation actions) and through our mode of operating, which engages volunteers, families, and participants as key effectors of change.
CONSERVATION: Central to our holistic curriculum is cultivating a sense of interconnectedness and care for the earth, both on an emotional level, and through the actions we take to protect it. We conduct stewardship projects, nature education, and environmental actions both within our surf programs, and as stand-alone activities throughout the year.
ACCESS: We create access to surfing and to the ocean, by providing logistical, financial, and cultural support through our clinics, outings, and conservation actions.
*Includes: "Surfing for Diversity" shirt, "Sea Beauty" canvas bag, "Lets Get Salty"event print,
wow face mask, and shipping.
Share this virtual fundraising event with your friends on social media:
On October 10th 2020 you can;
Grab your board and head out to the beach! Find your happy wave and set your intention #surfingfordiversity, share the stoke.
SHARE A PHOTO (pick one or more):
Wearing your event shirt
Holding your board at the beach
A photo at women on waves from a previous year
Surfing at your favorite spot!
Remember to TAG @womenonwavessurfcontest so we can share this celebration of surfing diversity with the whole world. We'll also include your photo in our official WOW2020 slideshow.
Women on Waves mission is to create and promote participation of all women of all abilities in the sport of surfing. However, the reality in our country right now and the events unfolding all across the United States have made us realize we need to do more in order to become active allies in promoting diversity and inclusiveness in surfing.
We need to take more bold steps to amplify the message that by promoting the participation of all women in surfing - we do mean *all women*, of all backgrounds, colors, identities ... as it is the core of our mission.
We want to start by raising funds during this year’s event for the Brown Girls Surf organization, an entity promoting inclusivity in the sport.
With your support,TOGETHER as a global female surfing community we can achieve this.
You are a big part of what’s made WOW an empowering event for women, and we want to count on you to help us bring more diversity and more empowerment to women of all colors.
THE W.O.W. STORY
WOW is a unique event that gives the women of Santa Cruz County a chance to surf and benefit the local community. It all started in 1996 by guys from the West Wind Surf Club.
WOW continued to grow over the years with the support of many volunteers from the surfing community as well as Toni Castro and the Capitola Chamber of Commerce.
In 2006, Sally Smith, founder of Paradise Surf Shop, kept the Women on Waves Surf Fest alive. Two years after the last WOW, Sally has started a new chapter in her life, passing the Paradise Surf Shop torch to Anna Macken and the WOW Surf Fest to the Mermaid Series, which organizes all women events. Mermaid Series organized WOW in 2008 and 2009. From 2010 - 2012 the contest took a 3 years hiatus. In 2013 Mermaid Series, along with the help of many volunteers from the West Wind Surf Club and the Capitola community, brought it back. 2014 was the last year for Mermaid Series to organize the event. In 2015 it all became full circle and Sally Smith, with the help of Marisol Godinez and many volunteers organized the event.
WOW went through another 2 years hiatus and in 2018, Aylana Zanville from Ola Chica will be leading the ship. Aylana is a local surfer who has always been attracted to giant walls of water, a passionate entrepreneur and bathing suit designer.